SeaCoast Web Associates - Specializing in Lead Generation, SEO, SEM and Website Design
SEO Services
A description of our SEO program
- Keyword Research and Analysis
- SEO Copy Writing
- Analyze your site “Indexability”
- On-Page SEO Optimization
- Internal Linking
- External Link Building Campaigns
1. Keyword Research and Analysis: Keyword research is a vitally important aspect of your search engine optimization campaign. If your site is ranking for the wrong keywords, your customers may never find you in the search engines. This will lead to lost revenue and rankings that don’t mean anything to your business. The first step in our SEO program is for us to generate a list of keywords that we will optimize your site for. Using your feedback along with SEO tools we will pick the best keywords that will drive relevant traffic to your site.
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2. SEO Copy writing: Search Engine optimization copy writing is the process of writing copy text on a web page in such a way that it reads well for the surfer, and also targets specific search terms. Its purpose is to rank highly in the search engines for the targeted search terms. After we have generated a list of keywords we need to have relevant content to optimize for those keywords. In some cases we can use the content that is currently on your site, but in other cases custom content needs to be written. If needed, we will write SEO friendly relevant content for your site or guide you on how to write your own.
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3. Analyze your site “Indexability”: Google and other search engines send out what they call “Spiders” across the World Wide Web. These spiders find your site pages and crawl your pages to analyze what your site is about and use algorithms to decide where they want to place your site on their search engine results page. In order for your site to rank in Search Engines, it must be found as well as be “crawlable” by these search engine spiders. We will submit a site map to the major search engines so that your site is found. Then we will make sure that your content is crawlable by analyzing your site navigation and other crawlability elements.
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4. On-Page SEO Optimization: This is the process of updating elements on your site pages to reflect the keywords that your site needs to be optimized for in order to attract the attention of search engines. It involves editing your title tags, Meta tags, alt tags, h1 tags and peppering keywords into your site content pages. We are experts in this essential piece of the Search Engine Optimization puzzle.
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5. Internal Linking: The keywords that are used in your link text make a big difference when it comes to search engine optimization. How a site links to it’s own content internally tells the search engines a lot about what is most important on a site as well as what those important pages are about. We will review your internal link structure and link text and update it appropriately to increase your SEO rankings while still keeping your links logical to visitors.
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6. External Link Building Campaigns: When related sites link to your site this looks very good to the Search Engines. The more quality, on-topic sites that link to you, the more Search Engines such as Google and Yahoo will believe that you are an authority on your subject. This will result in higher keyword rankings. Many SEO companies will claim that they can get you thousands of links in a short period of time. Be aware of these SEO scams. Our quality link campaigns involve manual hand submitted link request to carefully chosen sites. We analyze websites that rank highly for your targeted keywords to find out who is linking to them and use that info to get your site listed in those sites as well. We do not use auto-submission tools and will not get links from spammy, low quality sites.
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7. Maintenance Programs: We recommend that you sign up for our affordable monthly maintenance program. We will send you monthly reports that include your monthly visitors, keywords that those visitors come into your site from and where they came from and your current keyword rankings.
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